By Kelli Moore
According to Social Media Examiner, a significant 92% of marketers say that social media is important in their business. With as little as 6 hours per week, 95% of marketers indicated that their social media efforts increased exposure for their business. That being said, if you aren’t on some form of social media, you’re missing out on so many opportunities!
Brand Recognition & Loyalty, Interacting with your customers on a regular basis in an environment where they are comfortable, decreasing marketing costs, better SEO and higher conversion rates are just a few of the awesome benefits of social media.
Social Media has made such a quick entrance into today’s society that to some, it has a reputation for being a short-lived marketing advantage. That may be the case, but for now it’s here to stay and it’s a relationship worth building. The sooner you start, the sooner you can reap the benefits!
Think about how many times as an individual, you check your email, Facebook, Twitter, Linkedin, Pinterest, Youtube, Instagram. Think about how many times what you are viewing, has been viewed. Those are HUGE numbers that as a business, you can’t risk to miss out on. The electronic word of mouth is one of the cheapest marketing tactics out there today. I can almost guarantee that your competition is already involved on social media, your potential losses are significant, so get up on it and start establishing your presence! And if you aren’t sure how, call me, the Social Media Mastermind!
Kelli Moore is our resident Social Media Mastermind & also a project manager for Newton Design & Marketing. Kelli is a seasoned account executive with experience at Ogilvie and Steward Marketing. She has a decade of work handling accounts such as Ford Motor Company and is a seasoned customer service person. Kelli is also responsible for budget planning at Newton. She handles our larger account budgets and ensures they are used to maximum effect.